--- title: How do I improve the clickthrough rate with AdWords? description: Learn how to improve your clickthrough rate with AdWords and get more clicks on your ads. --- **Start Landing Clients in 30 days or Less [![Let's Talk](https://no-cache.hubspot.com/cta/default/5862065/3739dd1c-9219-455d-b4aa-1f5af32f1eb6.png)](https://cta-redirect.hubspot.com/cta/redirect/5862065/3739dd1c-9219-455d-b4aa-1f5af32f1eb6)** [![clickx-logo-white](https://info.clickx.io/hubfs/Imported%20images/clickx-logo-white.svg "clickx-logo-white")](http://clickx.io) [Login](https://app.clickx.io/) [Apply Now](https://info.clickx.io/follow-up) # How do I improve the clickthrough rate with AdWords? [Solomon](https://info.clickx.io/answers/author/solomon) Solomon Thimothy has been helping small and medium businesses generate leads and acquire customers since 2006, focusing on strategies that drive exponential growth. His mission is to help businesses think bigger, scale faster, and achieve 10X success. The key here is testing. Test as much as possible, but there are specific items you need to test. First, it's a good idea to run 3 to 5 ads per ad group. Next, monitor the CTR and try to figure out why one is working and the other is failing. There are a few things to keep in mind when writing ads. ## Relevance Always make sure your ad is relevant to the keyword it shows up for, which means ensuring your ad groups have a tight group of related keywords. Include the keyword in your ad. The key in this step is to maximize relevance. ## Value Your ad should show a certain amount of value. Consider it as a pitch for your business. You want to grab users' attention and convey as much as you can about your business in a tight package. Think about what you want to offer users, whether it's a free consultation or a discount on products. ## Call to Action Once you've figured out what value the ad will hold, it's time to develop a call to action that gets people to perform an action like "get a coupon today" or "shop now." ## Other Tips for Increasing CTR In addition to the previous steps, there are a few other things you should practice to improve CTR. One practice to try is to use every extension possible to increase your ad's real estate on the SERP. You can also boost CTR by improving your quality score to lower cost per click, which allows you to bid to a higher position without paying more. Also, keep in mind that the higher your ad's ranking, the higher the CTR. Lastly, add RLSA targeting to ad groups with the "bid only" setting, and then set an upward bid adjustment. ## You May Also Like ### [What is the most accurate way to check backlinks?](https://info.clickx.io/answers/what-is-the-most-accurate-way-to-check-backlinks/) ### [Where should I place calls-to-action on the webpage?](https://info.clickx.io/answers/where-should-i-place-calls-to-action-on-the-webpage/) ### [What's a good clickthrough rate?](https://info.clickx.io/answers/whats-a-good-clickthrough-rate/) ### EXPLORE + - [About](https://info.clickx.io/about) - [Partners](https://info.clickx.io/platform) - [Contact Us](https://info.clickx.io/contact-us) - [Media](https://info.clickx.io/media) - [Podcast Appearances](https://info.clickx.io/podcast) - [Careers](https://info.clickx.io/careers) - [Internships](https://careers.clickx.io) - [Sell Agency](https://info.clickx.io/sell-agency) - [Start My Agency](https://info.clickx.io/start-agency) - [Scale My Agency](https://info.clickx.io/scale-agency) - [Grader](http://www.clickx.io/grader) ### SERVICES + - [Digital Marketing](https://info.clickx.io/white-label-digital-marketing) - [Web Design & Development](https://info.clickx.io/white-label-web-design-development) - [Meta Ads](https://info.clickx.io/white-label-meta-ads) - [Facebook Ads](https://info.clickx.io/white-label-facebook-ads) - [Google Ads Services](https://info.clickx.io/white-label-google-ads-services) - [PPC Services](https://info.clickx.io/white-label-ppc-services) - [LinkedIn Ads](https://info.clickx.io/white-label-linkedin-ads) - [Link Building](https://info.clickx.io/white-label-link-building) - [SEO](https://info.clickx.io/white-label-seo) - [Funnel Design](https://info.clickx.io/white-label-funnel-design) - [Landing Pages](https://info.clickx.io/white-label-landing-pages) ### Solutions + - [Agency Solutions](https://info.clickx.io/agency-solutions) - [Agency Lead Generation](https://info.clickx.io/lead-generation) - [Franchise Marketing](https://info.clickx.io/franchise-marketing) - [Direct Mail Printers](https://info.clickx.io/direct-mail-printers) - [Commission Only Closers](https://info.clickx.io/commission-only-closers) - [Commission Only Appointment Setters](https://info.clickx.io/commission-only-appointment-setter) ### RESOURCES + - [Clickx Demo](https://info.clickx.io/demo-0) - [SEO Grader](https://info.clickx.io/seo-grader) - [ROI Calculator](https://info.clickx.io/roi-calculator) - [SERP Preview Tool](https://info.clickx.io/serp-preview-tool) - [Blog](https://info.clickx.io/blog) - [Agency Scale Calculator](https://info.clickx.io/agency-scale-calculator) - [Our Partners](https://app.clickx.io/p/technology-partners) - [Assessment](https://info.clickx.io/assessment) - [On-Demand Training](https://info.clickx.io/on-demand-training) - [Unlimited Leads](https://info.clickx.io/unlimited-leads) - [Success Path](https://info.clickx.io/success-path) - [Become A Contractor](https://network.clickx.io/) #### Clickx | The AI Growth System for Coaches, Consultants, and B2B Businesses ![clickx-white-tm-logo](https://info.clickx.io/hubfs/clickx-white-tm-logo.svg) #### Sales [888-909-7265](tel:+18889097265) #### Text [312-766-4656](tel:+13127664656) #### Community - - - - - - - - #### Chicago 🇺🇸 110 North Wacker Drive Suite 2500 Chicago, IL 60606 #### Florida 🇺🇸 **South West Florida** 3301 Bonita Beach Rd SW Bonita Springs, FL 34134 #### Canada 🇨🇦 **Downtown Toronto** 240 Richmond Street W Toronto ON M5V 1V6 #### United Kingdom 🇬🇧 **London, UK** 2 Eastbourne Terrace London W2 6LG 2026 Clickx – SCALE Sales & Marketing Systems. 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